Itinerant seeks to create a news-website for Italian people who live and travel in their van, camper-van and, generally, on the road full-time. They wanted a clean and evocative identity to express the ideas of community, travel and writing.
The proposed logo design uses a location mark as a leaf and pen tip to convey nature, travel and writing. The leaf is carried by three ants, which communicates the idea of a community. The overall symbol was created to express a feeling of perpetual traveling.
logo in color.
gray-scale icon stamped.
logo, outline, in gray.